The company is a lead acquisition and management platform provider with a focus on digital lead generation services and overall software development. The company serves numerous industries that specialize in consumer loan origination through data modeling and underwriting.

Key Aspects

Revenue and adjusted EBITDA grew at a compound annual growth rate (CAGR) of 76.7% and 212.0%, respectively, from 2020 through 2022
From 2020 through 2022, gross profit margins have averaged 39.5%
The company operates as a software-as-a-service (SaaS) based annual recurring revenue (ARR) model, with long-term contracts in place with all their clients
Management notes that in 2022 nearly 100% of revenue was generated from repeat clients

Opportunities

Capitalize on the numerous markets the company has not yet entered
Scale the company’s operations to increase capacity and handle a greater number of clients
Capitalize on the opportunity to better identify higher-performing consumer loan applications through newly implemented data modeling techniques and analytics
Expand the company’s pay-per-funded (PPF) program to additional clients in order to increase revenue

Headquartered

United States

Current Markets

Clients consist of companies that generate or buy online leads as part of their business model. These clients typically fall within the online consumer finance industry throughout the US.

Real Estate

As of May 2020, the company’s operations are fully remote, with no office space leased or owned by the company.

Shareholder Objectives

The company is owned by two active partners who serve as the CEO (65%) and COO (35%). Both the CEO and COO are open to a variety of deal structures.

Benchmark International

Benchmarks Exclusive Opportunities

Software Development Company Providing Lead Generation Services – BN000041835

Software Development Company Providing Lead Generation Services – BN000041835

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